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About Texas Jane

Texas Jane faces - Arabella Armstrong and Eloise HarrisBelle and Eloise created the first foundations for Texas Jane in 2018 over a bottle of wine when they began discussing the desire shared by so many rural women to obtain greater physical access to fashion and trends seen on a cosmopolitan scale locally, but also globally.

With Australian designers being at the forefront of innovation and creativity in the world, they wanted to shine the spotlight on what was being designed and produced right here on Australian soil. Upon investigating they were absolutely blown away with the number of incredible creatives dancing to the beat of their own drum.

Excited about showcasing what they had found in the fabulous local designers, they decided to open their first bricks and mortar store in Wagga Wagga, NSW in 2019.

As one of Australia’s largest regional hubs, used by so many incredible rural women, there was no place better introduce the world to Texas Jane. Each day is an endeavour to empower and support women of all ages into building and developing a fierce confidence in their own style. Through looking and feeling fabulous, Eloise and Belle believe women can then carry that confidence into every aspect of their life!